Companies spend months strategizing, preparing, creating, and producing innovative and engaging commercials that will grab the viewer’s attention in hopes of promoting their product. In years past, the commercials were kept secret up until the moment they aired and were shown once during the live taping of the game, but last year some marketing officers went against the traditional approach and implemented a new plan of attack. As our society has become more and more engrossed into the world of social media, companies have discovered that combining their commercials with a social media overlay increases not only the awareness of their product, but also “gets the ball rolling” before the commercial airs live on TV.

The Senate will begin voting on January 24th. Please let them know how you feel. Sign this petition urging Congress to vote NO on PIPA and SOPA before it is too late.

Check out the new ScottJamesMusic.com!

In this engrossing and suspenseful feature film debut by filmmaker Andrew Okpeaha MacLean, two teenage boys who have grown up like brothers go about their lives in the comfortable claustrophobia of an isolated Alaskan town. Early one morning, on a seal hunt with another teenager, an argument between the three boys quickly escalates into a tragic accident. Bonded by their dark secret, the two best friends are forced to create one fabrication after another in order to survive. The shocked boys stumble through guilt-fueled days, avoiding the suspicions of their community as they weave a web of deceit. With their future in the balance, they are forced to explore the limits of friendship and honor.

In addition to being able to download the film directly from the site, there are some really great packages available too.

To check out the store and learn more about the film, visit http://ontheicethemovie.com/!

We also encourage you to support his Kickstarter campaign for the new album and tour HERE.