Amazon Echo part speaker part voice activated personal home assistant is new on the market and has consumers wondering what this product is for. Alexa is Amazon’s new version of Siri, which when asked can set alarms, reference the dictionary and play music. Echo has some promising features, but at this point seems slightly out of place. Amazon’s main objective is to sell products, but it is unclear at this point whether the functionality the Echo will provide highly marketable. However, Amazon has had success in the past with technological gadgets such as the Kindle when ahead of the market.
It looks like Echo is making its way to the smart home scene just in time along with Google and Apple’s new home smart gadgets. According to Mashable, Echo could take Amazon from one-click purchase to no-click purchase, creating the ultimate in-home impulse purchase engine — all done with voice command. this new smart home technology could be a change in the future, making online shopping, downloading audio books and simple day to day questions easier and more convenient than ever. When addressed, Alexa, the Echo will listen and respond to questions, tasks and commands given to the device. The purpose of this product is to add a smart technology feature to homes and aid in day to day tasks. Smart home devices are a rapidly expanding market, and Amazon’s new product is currently being tested by being sent to some Amazon Prime members to test the product and receive feedback. According to Mashable the device runs around 99 for Amazon Prime members for a limited time and 200 for other customers.