Jul 07

COMMENTS












“I Don’t Practice Santorini” and Neither Does Beck

Author: jimmy
POSTED AT 02:07 PM
Categories:
Beck, Record Club, Santorini Cover, Yanni Live at the Acropolis

Around June 19th of 2009, Beck announced that he was starting an experiment called Record Club.

For those who are unaware, the purpose of this project is to cover an entire album by another artist in one day.  Taken from the Record Club page - “The album chosen to be reinterpreted is used as a framework.  Nothing is rehearsed or arranged ahead of time.  The songs are rough renditions, often first takes that document what happened over the course of a day as opposed to a polished rendering.  There is no intention to ‘add to’ the original work or attempt to recreate the power of the original recording.”

Beck employs a diverse group of musicians to help him out with each project.  Notable musicians in the past have included MGMT, Wilco, Wolfmother, Sonic Youth, and many more.  The albums that have been covered have been very eclectic indeed - The Velvet Underground’s The Velvet Underground and Nico, Leonard Cohen’s Songs of Leonard Cohen, Skip Spence’s Oar, INXS’s Kick and most recently Yanni’s Yanni Live at the Acropolis. 

Today, I’ll compare the most recent cover from Yanni Live at the Acropolis - Yanni’s “Santorini” vs. the Record Club “Santorini” version.  I’m actually not going to do any comparing myself but simply posting the two videos side by side for anyone to do their own comparisons. 

I think it’s always interesting to hear other artists’ interpretations/renditions of songs that mostly everyone knows.  In this case it’s exceptionally interesting.  Be sure to read the little synopsis of the making of the song.  Enjoy! 

Original Version by Yanni:


Version by Record Club:

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Jul 06

COMMENTS












What Motivates YOU?

Author: jacobtell
POSTED AT 11:07 AM
Categories:
Motivation, RSA.org

This lively RSA Animate, adapted from Dan Pink’s talk at the RSA, illustrates the hidden truths behind what really motivates us at home and in the workplace.

So…. what motivates YOU?

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Jul 05

COMMENTS












iMovie App for the iPhone Test

Author: specialed
POSTED AT 10:07 AM
Categories:

I recently downloaded the iMovie App for the iPhone 4 and decided to give it a test drive.

I spent 15 minutes shooting and editing a short video to see how it compared to my limited skills on the full version.

It was fairly easy to drag videos from my library into iMovie and select a them and add captions and music.  I than went back to try and add some more clips and some photos but when i inserted them between other clips it kept the original length of my video and squished the other clips around the new one to make room for it.  It would not let me stretch my video longer to make room for the new clips and it seems that it might be best to have the order of your video figured out ahead of time, kinda lame.
Also I now know that it might be best to hold the phone in landscape move since the transitions and themes will be set for landscape.
It was cool to be able to add my own song and also mute the sound of my video clips in order to keep the song playing, or if you don’t, it would automatically lower the volume on the song to hear your video.

Check out the short video I made and watch it in HD.

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Jul 02

COMMENTS












Facebook’s Best Practices Guide

Author: jacobtell
POSTED AT 06:07 PM
Categories:
Social Media, Oniracom, Facebook, Social Networks, Social Marketing, Lenny Kravitz

Thanks to Facebook who recently released their “Best Practices” guide for musicians.  Facebook attempts to teach musicians how best to connect music fans on their social network.

On page 3 of the PDF, they reference some tips on how to connect, and under point 2 “Create Content Worth Sharing” they show an example of Oniracom’s Lenny Kravitz photo-tagging campaign!

Oniracom is honored to be part of this official Best Practices Facebook guide.

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Jun 28

COMMENTS












Google Me

Author: jimmy
POSTED AT 04:06 PM
Categories:
Social Media, Facebook, Social Network, Google Me

There are rumors flying around like crazy that Google is planning to launch a social network that will rival Facebook in the very near future.  It all started when Digg founder Kevin Rose tweeted the message below:

At the moment both Google and Facebook are not commenting on this speculation.  It is worth noting though that Facebook is rumored to be dabbling in the search engine market for their own.  This is a clear move into Google’s territory.  Perhaps Google finds that fighting offense with offense is the way to go here. 

Also, a new social network launch from Google could not come at a better time given the recent user dissatisfaction with Facebook’s privacy settings. 

Other rumors are stating that Google Me would combine Google’s Buzz, Wave and Orkut social networking features into one social network to rule them all.  Not to mention - an instant user base of about 200 million people too. 

Of course, at the moment this is all hearsay.  However, this doesn’t stop us from wondering and asking the questions - will it succeed or will it fail? 

What do you guys think?

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Jun 25

COMMENTS












Oniracom’s Michael Jackson Tribute

Author: jacobtell
POSTED AT 04:06 PM
Categories:
Oniracom, YouTube, Michael Jackson, Tribute

Now that we’ve had a year to reflect on Michael Jackson’s death, I have compiled a list of MJ favorites from Oniracom’s staff.

What is your favorite Michael Jackson song/video?

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Jun 25

COMMENTS












Short Time Lapse of Matthew McAvene Faux Painting

Author: brendan
POSTED AT 11:06 AM
Categories:
matthew mcavene, painting, time lapse

In recent weeks we have been sprucing up our office quite a bit, and I decided we needed to document some of it.  Enjoy this short time lapse of Matthew McAvene doing some faux painting in our conference room!

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Jun 23

COMMENTS












The Importance of a Customer-Centric Business Approach

Author: nathaniel
POSTED AT 07:06 AM
Categories:
customer-centric, Chief Customer Officers, Nathaniel Hansen, social business integration, customer-centric business

“The Realist Optimist is the most 
powerful and effective of the open 
leader archetypes, somebody who 
can see the benefits of being open 
but also understands the barriers.”



~ Charlene Li, Open Leadership, 
published May 2010.

Focusing on the customer, listening to what he/she wants remains the number one most important first action for any organization desiring a satisfactory engagement. Social networks have initiated the world to completely personalized channels of content production, distribution and consumption. The engaged user can now create his/her own TV channel on YouTube, Google TV and numerous other video channels. The Conversation Prism is an excellent image of the variety of social networking sites available to an individual in his or her establishment of an online tribe.

When we listen to our customer, then we can select brands, products and services geared toward his/her needs. The customer-centric approach in social media specifically requires listening via social network monitoring tools like Radian6, Trackur, Compete, Webtrends and Cymphony.

A Chief Customer Officer will instruct brand manager, product managers and interactive/asset managers on the best use of energy within a given demographic/vertical after having participated in a listening project. Now more than ever, customers are becoming wiser in their choices about products and services sold online, primarily due to the vast amounts of time users spend online AND due to the phenomenon of user-selected/created channels. The mechanics of this has to do with personal choice and responsibility, along with the blossoming of sub-sub-cultures/niches beyond anything seen in previous societal configurations. Social networks allow us to know ourselves better, which in turn gives us more exact and precise opinions on what we want.

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Jun 22

COMMENTS












Tweetacular Music!

Author: justinglenndavis
POSTED AT 12:06 PM
Categories:
Twitter, Billboard Music, billboarddotcom, Top 20

One thing that has been awesome about the development of the “Twittersphere” has been the ability to get up close and personal with athletes, artists, comedians, actors, and musicians. There are those who choose to have companies (Like @Oniracom) handle their twitter accounts, but the occasional Celebs will actually take the time to share snippets of their lives and experiences with the world via Twitter.

Billboard.com has taken advantage of this new medium of communication, and has begun threading together the best music tweets of the week. It is an entertaining feature and the list is shared by all sorts of musicians saying funny and interesting things, but best of all it?s a one-stop shop for all the best music tweets. The feature is called the Top 20 Tweets of the Week and is a home-page featured link on Billboard.com.

Read More

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Jun 21

COMMENTS












Delta Spirit - History from Below EPK

Author: brendan
POSTED AT 03:06 PM
Categories:

I love checking out EPKs (Electronic Press Kits) for new albums.  It takes a talent to make a good EPK that can (1) get good information across about the new album, (2) impress critics, (3) and entertain the fans.  Brushfire Records usually does a great job with their EPKs (see EPKs for Mason Jennings and Zee Avi).  The EPK below comes from the great band Delta Spirit for their new album, History from Below.  The album was released June 14th on Rounder Records, and is currently #8 on Billboard’s Heatseeker Chart! Definitely worth checking out.

Get History from Below on iTunes

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