We recently launched a Topspin E4M page for 170 Million Americans. The campaign is called “Raise Your Voice” and features an exclusive compilation from some of your favorite artists in exchange for email. We worked with Soundcloud for the media player that features all 16 songs.
Again and again social networking has helped countless businesses gain vast promotion and exposure to their industry. Innately, this is nothing new. Current web finds have led me to discover that social networking can be used to help change the world. That’s right, with just a few clicks; You can help change the world for the better. Recently, I stumbled upon this awesome website called SocialVibe. Though the site has been launched since January 2007, over the course of time it has progressively developed. With over 1,750,000 members, it’s one of the leading social media sites used to connect with over forty different charities and non-profit organizations.
SocialVibe is a service that gives people an opportunity to use social media to make a real difference. All you have to do is sign up, pick a cause, choose a sponsor and place your badge. Once this is complete, you start earning points towards donations towards the charity of your choosing and various sponsor perks.
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Crowd fundraising—often referred to as crowd funding or crowd sourcing, is a method to raising money for new projects and/or businesses by inquiring micro donations from a large number of supporters and sponsors. Though this is currently becoming more and more popular, for years charities and non-profits have used this approach to gain public responsiveness. Nowadays, with the excessive shift in social media, crowd funding has developed into a sustainable fundraising mechanism for all new music, artists, films, creative ideas and projects, in addition to charities and nonprofit organizations.
There are a few drawbacks to this new web-based phenomena - the lack of quality, confidentiality, and the reliance of crowd sourcing. When you open the doors, anyone and anything can be posted on these sites without digression, which leads to inconsistency and trying to deal with matters out of your control. Another caution is to be careful not to give away competitive information. Intellectual property theft is a concern, so anyone who has an idea through a crowdsourcing platform has to be careful not to hand over a great idea on a public forum and never get credit for it.
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