A few weeks ago, Facebook launched a ‘Donate Now’ Button for non-profits — an extremely beneficial tool. As of now, Facebook has only launched this feature for select non-profits. It is currently in beta mode, being tested for larger non-profits such as the American Cancer Society, Red Cross, and a few others. We’re keeping our eyes and ears peeled for this button to make its way across all non-profits, which will hopefully be very soon!
Here are some of its awesome features:
As TechCrunch mentions, “Facebook seems genuinely determined to help these causes” (TechCrunch). The Donate Now button will serve as a great tool for non-profits on Facebook.
So far, the Donate Button is up and running for the following non profits:




Crowd fundraising—often referred to as crowd funding or crowd sourcing, is a method to raising money for new projects and/or businesses by inquiring micro donations from a large number of supporters and sponsors. Though this is currently becoming more and more popular, for years charities and non-profits have used this approach to gain public responsiveness. Nowadays, with the excessive shift in social media, crowd funding has developed into a sustainable fundraising mechanism for all new music, artists, films, creative ideas and projects, in addition to charities and nonprofit organizations.