Having paid my dues with the rest of the film students, I’m no stranger to the crowd-funding phenomenon known as Kickstarter. However, I’m used to it gathering backing for the most recent and “creative” post-apocalyptic student film trying to “make it” in the independent film festival circuit, not a big name from television/Hollywood. Thus begins an intriguing turn of events for the advent of crowdfunding and the (once) overlooked power it possesses.
I thought it was truly extraordinary when the Veronica Mars film gained 100% backing via Kickstarter in just over a day, but now we have Zach Braff embarking on the same tremendous crowd-funding voyage we witnessed in tech news just a couple months ago. Yes. Zach Braff of Scrubs and Garden State Fame has already garnered $1.6 million of the $2 million budget total with 28 days to go.
