Here at Oniracom we are always on the lookout for great new tools on the tech horizon and it is with much jubilation that I introduce a new ticketing platform to keep us forever young:
Most of the digital ticket providers that have become staples for any saavy concert-goer or event attender are largely fan focused. While the efforts of these services are exemplary, focusing on the fans can be more harmful and chaotic than helpful in the long run.
CrowdSurge, launched in the UK in 2008 is a fairly young establishment with a big undertaking: CrowdSurge seeks to build a direct bridge between artists, events, venues, etc. and fans.
While this doesn’t really seem to be a new angle for ticketing services, many have failed to accomplish this task, often leaving enough of a gap in protection of the artists/events that scalpers and other nefarious types are able to exploit a good show. Creating a void in data collection for the product providers and a bad experience for the fans. In the case of this particular service, much of the control goes back in favor of the product providers rather than the fans, re-establishing a bit of order in the wild-west that can be ticket purchasing.
Allow me to further pontificate my claims through a brief analysis of some of their services.
Read More… Post Comment