Sep 25

COMMENTS












We recently launched the new Jack Johnson Music for his upcoming “En Concert” release.  The launch includes a brand new website layout, updated online store complete with digital downloads (integrated with physical merchandise shipments) and a social media campaign to promote the products.  Billboard.biz covered our Twitter widget:

Jack Johnson is harnessing the power of his Twitter followers to promote his new live album. Users send a form letter (form tweet?) to their followers and in return will get a free MP3. Nice. It’s simple, probably cost next to nothing, and will most likely be very effective. Oniracom, the company that runs Johnson’s website, offers a case study on its efforts to increase Matisyahu’s Twitter following and improve his Twittering. (For example, Matisyahu generated buzz by inviting five Twitter followers to his band rehearsal). (Mashable)

Read the Billboard Article

Subscribe

Categories

Archives

2016
2015
2014
2013
2012
2011
2010
2009

Authors

elder
elder