Social media marketing has its challenges. At Oniracom, we navigate these challenges by employing a team of experts dedicated to providing the most engaging campaigns for clients. Our Community Management team works on behalf of clients to brainstorm and craft campaigns aimed at engaging the client’s audience in creative new ways. Our goal is to provide small and medium business owners with actionable advice for overcoming the challenges of social media marketing using the assets that are currently available.
How does the entire world stay in contact every second of every day?? The internet. Not a new concept in itself but a bold move has been made in terms of how people on this planet perform transactions with each other, locally and internationally. From peer-to-peer transactions to official business transactions, Bitcoins are the new electronic currency that is taking the world by storm.
Everyone knows (at least we hope) that as an Artist, building a solid email list is one of the most important things you can do to build and maintain your relationship with your fans. 
During the summer of 2009, Lenny Kravitz embarked on a huge European Tour in support of his “Let Love Rule 20(09)†re-release. We leveraged some serious social media tactics through the use of Facebook, Twitter, MySpace, YouTube, Kyte, iLike and more. One of the most notable social media campaigns that we created used a very powerful Facebook tool: photo-tagging.
It’d be nice if all you had to do was send CDs out to the big magazines and they would eventually be reviewed, but this hardly happens anymore. In fact, not much gets done by blindly sending CDs to people—we get tons of them each month, and yes although we do listen, we have no context or connection for any of the bands.